
BARRY MCLAUGHLIN
CREATIVE DIRECTOR
If you're looking for game design expertise,
TV competition-show concepts, live experiences or advertising campaign ideas that are funny and creative... Then I'm the Barry for you.
Of all the Barrys out there, none of them bring the same
experience from the entertainment, toy, and advertising industries, and those Barrys don't have my eye for comedy, competition or originality.
I'm a friend to Barrys everywhere, but believe me when I say that you gotta choose your Barry carefully.
Here is my personal Barry Promise®: I’ll make the process fun, be a fantastic collaborator, and postively drizzle your project in creative gravy. Click here to get that gravy.


Idea Generation
I love blue sky thinking and ideating unique ad campaigns, content ideas, product innovations, live activations, and original
brand extensions.
Game Design & Gamifcation
I create funny party games that lead to laughter, connection, and creative inspiration. I enjoy making games to briefs, and I always aim to make something truly unique.
Content Strategy
We'll discover how to make your brand, product, or idea spring to life. Brainstorms, roadmaps, and partnerships are all on the table.
TV Development
Competition shows and game shows are right in my sweet spot. If you have big IP that needs a splashy show concept, let's dive in and make some magic!
SERVICES
THE WORK






The Good Time Gang characters by Jade Wolf


I live in Los Angeles with my artist wife Jade, my dog Yali, and a neighborhood view of the Hollywood sign. I have been a contestant on
10 different game shows, including a big win on The Price is Right.
I love to make people laugh, but I might love laughing myself even more. My comedy heroes include Pee Wee Herman, Steve Martin, Maria Bamford, Fred Armisen, Tim Robinson, Kristen Wiig, and The Lonely Island. I love creative challenges, foosball, badminton, pickleball, live events, escape rooms, surprises, and shaking this mini maraca.
BUT WHO IS BARRY IN REAL LIFE?


I live in Los Angeles with my artist wife Jade, my dog Yali, and a neighborhood view of the Hollywood sign. I have been a contestant on
10 different game shows, including a big win on The Price is Right.
I love to make people laugh, but I might love laughing myself even more. My comedy heroes include Pee Wee Herman, Steve Martin, Maria Bamford, Fred Armisen, Tim Robinson, Kristen Wiig, and The Lonely Island. I love creative challenges, foosball, badminton, pickleball, live events, escape rooms, surprises, and shaking this mini maraca.
BUT WHO IS BARRY IN REAL LIFE?














